Severance Negotiation Guide

I'm being laid off and have been offered a severance package. Before I sign, I want to understand if I can negotiate better terms.

Ask me about the details of my offer - severance pay, health insurance continuation, equity/stock treatment, outplacement services, any non-compete clauses, reference policy, and signing deadline. Also ask about my tenure, role level, and the circumstances of the layoff. Then help me:

1. Evaluate if this offer is fair compared to industry standards
2. Identify which terms are most negotiable
3. Draft specific counter-requests with reasoning
4. Create talking points for the negotiation conversation
5. Understand what I'm giving up by signing (legal claims, etc.)
6. Know when to accept vs. when to push back

I want to advocate for myself without burning bridges.